Free Tools & Resources for Clinic Owners

01 — Start here

The whole system, written down

If you only take one thing from this page, take this one. It is the complete method, not a teaser for it.

Doctor Lead Flow · Business University

The Clinic Growth Operating System

Eight chokepoints between a stranger seeing your ad and a patient referring a friend. Find the one that’s yours. Ignore the other seven.

Dr. Emeka Ajufo, M.D. · written from managed clinic ad accounts, not from theory

“It’s almost never the ads.”

Two accounts in the book have the same symptom and the opposite correct fix — one was too slow, the other was calling fast but reaching almost nobody. Same dashboard, same complaint, opposite prescription. That is the argument for scoring yourself before buying anything.

01OfferIs it something she already wants, named the way she’d say it to a friend?
02AttentionDoes your ad survive the scroll?
03LeadsDoes every channel that captures her have a name and a clock on it?
04AppointmentsDoes your team offer her a time, or just answer her question?
05ClosedDoes your system default to keeping the booking, or losing it?
06FulfillmentDoes the visit turn her into someone who comes back?
07RetentionAre you working the patients you already paid to acquire?
08ReferralsHave you made it easy, and worth it, for her to stake her name on you?

The Numbers Cheat Sheet: What our accounts actually cost per lead, per booking and per shown patient — measured from calendar records, next to what the industry publishes.
The Script Library: Inbound and outbound call scripts, voicemail plus immediate text, the five objections with the words to use, and a call QA scorecard.
The 30-Day Install: Week by week. One number moved, one system running, one chokepoint that is no longer your constraint.

Get the book free Free · email & phone

Free. Name, email and phone, and it’s sent to your inbox — there is no download link on this page.

02 — Score yourself

Find the constraint before you buy a solution

Most clinics are not broken everywhere. They are choked at one point, and everything spent elsewhere is wasted. The quiz below groups the book’s eight gates into four — Demand covers Attention and Leads, Booking covers Appointments and Closed, and Retention and Referrals are taught rather than installed.

Flagship diagnostic

The Growth Score

A four-question diagnostic built on the same four chokepoints we use in every paid engagement. It names the single point capping your growth and gives you the honest prescription for it — including whether we are the wrong people for the job.

What it is: A 60-second scored quiz, plus the training video behind it
Who it’s for: Cash-pay clinic owners who suspect something is leaking but can’t name it
What you get: Your weakest chokepoint, a 0–100 score, and a written prescription
The gate: Free. First name and email at the end, before your score appears.

Get Your Leak Map Email required

The four chokepoints it scores
Offer	01What you sell
Demand	02Strangers → leads
Booking	03Reply, book, show up
Closing	04They showed — did they buy?

Longer version

The Pipeline Score

The same engine, run at full depth. Nine questions across six leak points instead of four, ending in a dollar estimate of what each leak is costing you per month.

Who it’s for: owners who already know roughly where the problem is and want the numbers behind it. Takes about two minutes.

Take the longer version → Email required

Talk to a person

The Revenue Roadmap Session call

Thirty minutes with our team. We map your ninety days live — your offer, your booking flow, your ad structure — and tell you plainly whether the install would work for you.

Who it’s for: cash-pay clinics doing $20K+/month. Not a resource — a conversation. There is no fee and no obligation.

See If Your Clinic Qualifies → Free · booking form

03 — Take the tools

The working files, not the theory

These are downloads, not articles. They are the skills and stacks running in our own clinic accounts right now.

Flagship library

The Skills Library

Thirty-nine AI skills across clinic growth, content, ads and video production — the exact ones we run. Browse the whole library before deciding anything. Add what you want to a stack as you go, and you’re asked for an email once at the end, not per file.

What it is: A browsable, filterable library of 39 skills in 4 packs
Who it’s for: Owners and operators already using Claude or a similar tool
What you get: Zip downloads you install locally — plus the Clinic Growth Toolkit and Agent Ops Template Kit
The gate: Browsing is open. One email unlocks the three downloadable packs. The fourth is members-only.

Browse the library Browse open · email to download

What’s in the four packs
Clinic Growth OS	10download
Content Engine	20download
Content Starter	2download
Production Studio	7members only

The stack

The AI CEO Vault

Twenty-five-plus AI and automation tools across nine categories, grouped into three working stacks — install, content and support — with a line on exactly what each one does for us. Not a bookmark list; things that stopped earning their slot were removed.

Who it’s for: anyone tired of collecting tools and wanting somebody else’s working order of operations. What you get: the vault page plus the short list of the fifteen we’d install first, in sequence.

Open the vault → Email required

Open source

AI CEO Skills on GitHub

Sixteen of the skills are public on GitHub — morning briefing, lead scorer, nurture cadence, reactivation sequence, offer builder, SOP generator and more. Clone the repo and install them directly.

Who it’s for: anyone comfortable with a terminal who would rather read the source than trade an email for it.

Browse the repo → Open · no email

04 — Read

Two long guides, both wide open

No email, no gate, no download. Full working documentation of how we build and run AI staff.

The Agent Playbook

How to build AI agents that actually run a business rather than demo well: the six foundation artefacts, the four-gate build process from SOP to live, and the two-layer architecture behind our own agent fleet. It includes the governance layer most people skip — testing in demo mode, QA gates, and what ongoing accountability looks like once an agent is live.

Open · no email Long read · templates and downloads at the end

Read the playbook

The Viktor Guide

A plain-language walkthrough of the AI coworker that lives in Slack — the three modes it runs in, the agent roster behind it, how it remembers your business, and an honest section on what it is not good at. Written for someone who has never set one up.

Open · no email Long read · includes an affiliate link to the tool

Read the guide

05 — Join

Where the fourth pack actually lives

Members only

The AI CEO Lab

The free Skool community where the Production Studio pack lives, alongside the health professionals working through this in public. Joining costs nothing, but membership is approved manually — so it is not instant, and you will need a Skool account.

Join the community Free · account + approval

250+ health professionals in the community

Everything we give away, and exactly what it costs you.